COM 202 - Introduction to Public Relations

Credits: 4

This course introduces basic concepts, theories, issues, and routine practices of public relations as a communication management function in both for-profit and nonprofit organizations. It examines how organizations can ethically and scientifically build productive, mutually beneficial relationships with various stakeholders through effective communication. This course is the same as the previous PRLS 201: Introduction to Public Relations at EOU.

Master Syllabi: COM 202 Syllabus